Gold Standard Of Care Team

Michael Verbitsky

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Founder/chief executive Officer of Gold Standard of Care.

Michael Verbitsky is a healthcare entrepreneur that’s participated as founder or principal in nearly a dozen healthcare ventures for the past 20 yrs... Some earlier startups included pharmacies, wellness clinics, and long-term care pharmacy. Michael founded Gold Standard of Care in 2008 and has been involved with seniors living real estate assets.

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Rich Lecomte

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Chief Financial Officer

Rich LeComte has over 20 years of financial services experience. He started his career at the global accounting and consulting firm, Price Waterhouse Coopers, LLC in Irvine, California. Following his time at the firm, Rich moved back to Florida to pursue a career in banking, working for regional and super-regional banks focused on the middle-market healthcare and senior housing segments.

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Elan Katz

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Partner Gold Standard of Care

Elan is an equity partner at Gold Standard of Care and is a serial entrepreneur who carries years of industry healthcare experience in “Specialty and Institutional Pharmacy," urgent care centers and senior housing. He is the Founder and Chief Executive Officer of Quick Rx, a northeast-based pharmacy chain with locations throughout the greater NY metropolitan area.

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Gold Standard of Care is involved with all aspects of development. From acquisition financing to management, as well as leasebacks and manage backs of facilities.  We have developed a diverse portfolio of communities in Florida that span from Southeast Florida all throughout the major markets of the entire state of Florida.

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©2021 Gold Standard of Care

Michael Verbitsky

Founder & interim CEO, Gold Standard of Care

Michael Verbitsky is a healthcare entrepreneur that’s participated as founder or principal in nearly a dozen healthcare ventures for the past 20 yrs… Some earlier startups included pharmacies, wellness clinics, and long-term care pharmacy., Michael founded Gold Standard of Care in 2008 and has been involved with seniors living real estate assets.
As GSC grew through acquisition, Michael concentrated on formation and development of team talent. He’s leveraged that team to disrupt the senior living industry through a philosophy of lean modeling and creative thinking centered on execution.
In 2016, Michael helped steer GSC into proprietary construction design by constructing a ground-up expansion to the company’s Miami property. Since then, his team creatively transformed GSC’s portfolio of communities using design concepts that disrupt the traditional look and feel of seniors living, further creating value for GSCs stakeholders; and earned the company a spot-on Inc. 5000 list of the fastest-growing companies.
While many in South Florida proclaim to be turnaround experts, Gold Standard of Care’s team is consistent and has a proven track record that is tough to overlook.
  • Press: Inc. 5000s Fastest Growing Companies, Gold Standard of Care 2018
  • Education: Berkley College
  • Affiliations: YPO Member

Rich Lecomte

Chief Financial Officer, Gold Standard of Care

Rich LeComte has over 20 years of financial services experience. He started his career at the global accounting and consulting firm PricewaterhouseCoopers in Irvine, California.
Rich LeComte has over 20 years of financial services experience. He started his career at the global accounting and consulting firm PricewaterhouseCoopers in Irvine, California. Following his time there, Rich returned to his home state of Florida to pursue a career in banking by working for regional and super-regional banks that focused on the middle-market healthcare and seniors housing segments. For the last ten years, he was worked in the seniors housing industry. This has given Rich direct experience with deal origination, capital formation, portfolio management, legal negotiations, and process workflow. Rich has collaborated with a variety of seniors housing operators throughout the county. He is well-versed in best practices and procedures that result in successful financial management while also maintaining timely and accurate financial reporting for bank groups and investors.
Education: BSBA and MBA in Finance, University of Florida; Stonier Graduate School of Banking, Wharton School of Business, University of Pennsylvania

Elan Katz

Elan is an equity partner at Gold Standard of Care and is a serial entrepreneur who carries years of industry healthcare experience in “Specialty and Institutional Pharmacy,” urgent care centers and senior housing.
Elan is the founder and chief executive officer of Quick Rx, a Northeast based pharmacy chain with locations throughout greater NY metropolitan area. Elan was a founding partner in Polaris Rx Group, a long-term care national pharmacy platform that services nursing homes and seniors facilities throughout the nation with over 50,000 skilled nursing beds. Elan Katz also has a real estate background with a sound portfolio of healthcare properties in New York and Florida.
Education: St Johns University
Affiliations: YPOMember since 2016.
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